The Great British Week of Sport aligns each day to a specific theme, to ensure a wide reach of the #BeActive message and the opportunity for a greater variety of people to take part. This also enables a range of partners to showcase how physical activity can support our mental, physical and social wellbeing.
You can view some of our strategic activations with partners via the timetable below.
The week will offer all involved a great chance to promote and align to a national campaign that will see social media support throughout the week.
We encourage you to offer an event or activity as part of the week, this doesn’t need to be new, it can be whatever you want it to be – from opening up a regular class to a free trial for new members, opening up an app for free, a virtual workout, all the way through to going for a world record. It doesn’t need to be new, simply use our FREE digital marketing toolkit to align with the week.
Registering your event is easy, and we’ll help you along the way to put on a fantastic event/activity to engage the public as part of the Great British Week of Sport. Click below to register your involvement and feature on the activity finder.